Taat Lifestyle & Wellness - CEO, Setti Coscarella
CEO, Setti Coscarella
Source: Tabacco Reporter
  • TAAT has submitted an initial application to Nasdaq, Inc. for its common shares to be listed on the Nasdaq Capital Market
  • The Capital Market is one of the three tiers of the Nasdaq Stock Market, operated by Nasdaq, Inc
  • Benefits of listing on the Nasdaq Capital Market include additional visibility and an increased overall market presence
  • TAAT markets a tobacco-free and nicotine-free alternative to traditional cigarettes
  • TAAT Lifestyle & Wellness Ltd. (TAAT) is up 8.72 per cent, trading at C$3.99 per share at 10 am ET

TAAT has submitted an initial application for its common shares to be listed on the Nasdaq Capital Market.

The Capital Market is one of the three tiers of the Nasdaq Stock Market, operated by Nasdaq, Inc.

The company previously announced its common shares had been upgraded from the OTCQB® Venture Market to the OTCQX® Best Market, the highest tier of markets operated by OTC Markets Group Inc., requiring a professional third-party sponsor introduction and several other conditions for eligibility.

Following consultations with advisors, legal counsel, and the Board of Directors, TAAT™ has submitted an initial application to Nasdaq, Inc. for its common shares to be listed on the Nasdaq Capital Market.

Potential benefits of listing on the Nasdaq Capital Market include additional visibility to institutional and retail investors and an increased overall market presence.

The listing on the Nasdaq Capital Market remains subject to the review and approval of the initial listing application and the satisfaction of all applicable listing and regulatory requirements.

TAAT™ CEO Setti Coscarella commented,

“Ever since TAAT became publicly traded on June 22, 2020, we have made great strides in our efforts to gain market share in the USD $814 billion global tobacco industry. Between listings in American and European markets, as well as our rapid ascension of the ranks in the OTC markets, I believe we have consistently strengthened our value proposition to investors around the world as a firm positioned to create long-term value in providing a better alternative to tobacco cigarettes for smokers aged 21+.

We look forward to working with Nasdaq, Inc. in navigating this application process as I believe being listed on the Nasdaq Capital Market could considerably strengthen our long-term prospects as a public company.”

TAAT Lifestyle & Wellness Ltd. (TAAT) markets a tobacco-free and nicotine-free alternative to traditional cigarettes available in “Original”, “Smooth”, and “Menthol” varieties.

Under executive leadership with “Big Tobacco” pedigree, TAAT™ was launched in the United States in 2020 with the goal of positioning itself in the $814 billion global tobacco industry.

TAAT Lifestyle & Wellness Ltd. (TAAT) is up 8.72 per cent, trading at C$3.99 per share at 10 am ET.

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