- Spyder Cannabis (SPDR) unveils new dispensary branding: Offside Cannabis
- The brand will carry a tailored cannabis product assortment that will be appealing and relevant to the value-conscious demographic
- In addition, Offside Cannabis will offer exclusive deals and unique benefits to its patrons
- The company is examining additional opportunities to convert other 180 Smoke Vape Store locations to dispensaries
- Spyder Cannabis Inc. (SPDR) is down 8.89 per cent and is trading at C$0.20 at 12:22 pm ET
Spyder Cannabis Inc. (SPDR) has introduced a new retail dispensary brand, Offside Cannabis.
The brand will carry a tailored cannabis product assortment that will be appealing and relevant to the value-conscious demographic. In addition, Offside Cannabis will offer exclusive deals and unique benefits to its patrons.
“The new Offside Cannabis branding and messaging reinforces SPDR Cannabis’ history of delivering a customer-centric operations strategy, and emphasizes on providing customers with good value at a reasonable price point,” says Christina Pan, Chief Operating Officer of Spyder.
“Value doesn’t have to be boring, and this new design is positioned to combine our fun culture with the value we’re offering,” Ms. Pan adds, noting that the interior aesthetic of the store features bright colours and edgy designs.
“We recognize the importance and growth of the value-focused customer segment, our new Offside Cannabis brand was designed to specifically service this group of individuals. Furthermore, our business model focuses on serving big-city-adjacent communities, rather than upper, mid, or downtown core consumers,” she adds.
In order to accelerate Spyder’s growth and dispensary footprint, the company is examining additional opportunities to convert other 180 Smoke Vape Store locations to dispensaries to leverage 180 Smoke’s current customer base of over 230,000 registered accounts.
The first two Offside Cannabis dispensary locations are expected to roll out in Niagara Falls, located at 6474 Lundy’s Lane and 5719 Victoria Avenue, respectively.
Spyder is an established cannabis and vape retailer that owns and operates two licensed dispensaries under the brand SPDR Cannabis in Ontario and 28 vape retail locations across Ontario under the retail brands 180 Smoke and Spyder Vapes.
180 Smoke is a leading omnichannel Canadian vape retailer with a strong e-commerce presence and over 230,000 registered customers across its B2C channel.
Spyder Cannabis Inc. (SPDR) is down 8.89 per cent and is trading at C$0.20 at 12:22 pm ET.