- Shopify (SHOP) merchants can now use Google Cloud’s Discovery AI solution to improve search and browse experiences on their e-commerce platforms
- Google Cloud Retail Search offers advanced query understanding, while AI-powered browse and personalization features optimize product ordering and recommendations
- Search abandonment costs the retail industry over $2 trillion annually, making advanced search capabilities critical for merchants
- Rainbow Shops, a Shopify merchant with over 1,000 stores, has already seen success with Google Cloud’s AI technology, increasing search volume by 48 per cent and reducing the bounce rate by three-fold on its e-commerce properties
- Shopify offers an e-commerce platform primarily to small and midsize businesses
- Shopify (SHOP) opened today at $62.53
Shopify (SHOP) has integrated Google Cloud’s Discovery AI solution into its commerce components.
Shopify’s modern, composable stack for enterprise retail can now access Google Cloud Retail Search, AI-powered browsing and personalization, as well as a Google Cloud Recommendations AI solution.
The integration offers AI-driven product discovery capabilities to address challenges such as search abandonment, which is when a shopper searches for a product on a retailer’s website or mobile app but doesn’t find what they’re looking for.
Search abandonment is estimated to cost the retail industry over $2 trillion annually. A Google Cloud-commissioned survey found that the issue results in $234 billion in losses in the U.S. alone.
Rainbow Shops, a Shopify merchant, has leveraged Google Cloud’s AI technology to increase search volume by 48 per cent and lower its bounce rate three-fold.
Shopify offers an e-commerce platform primarily to small and midsize businesses.
Shopify (SHOP) opened today at $62.53.
