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  • Shopify (SHOP) merchants can now use Google Cloud’s Discovery AI solution to improve search and browse experiences on their e-commerce platforms
  • Google Cloud Retail Search offers advanced query understanding, while AI-powered browse and personalization features optimize product ordering and recommendations
  • Search abandonment costs the retail industry over $2 trillion annually, making advanced search capabilities critical for merchants
  • Rainbow Shops, a Shopify merchant with over 1,000 stores, has already seen success with Google Cloud’s AI technology, increasing search volume by 48 per cent and reducing the bounce rate by three-fold on its e-commerce properties
  • Shopify offers an e-commerce platform primarily to small and midsize businesses
  • Shopify (SHOP) opened today at $62.53

Shopify (SHOP) has integrated Google Cloud’s Discovery AI solution into its commerce components.

Shopify’s modern, composable stack for enterprise retail can now access Google Cloud Retail Search, AI-powered browsing and personalization, as well as a Google Cloud Recommendations AI solution.

The integration offers AI-driven product discovery capabilities to address challenges such as search abandonment, which is when a shopper searches for a product on a retailer’s website or mobile app but doesn’t find what they’re looking for.

Search abandonment is estimated to cost the retail industry over $2 trillion annually. A Google Cloud-commissioned survey found that the issue results in $234 billion in losses in the U.S. alone.

Rainbow Shops, a Shopify merchant, has leveraged Google Cloud’s AI technology to increase search volume by 48 per cent and lower its bounce rate three-fold.

Shopify offers an e-commerce platform primarily to small and midsize businesses.

Shopify (SHOP) opened today at $62.53.


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