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  • PureK Holdings (PKAN) is changing its name from PureK Holdings Corp to Simply Better Brands Corp. 
  • The name change and ticker symbol change will take affect at market open on May 3
  • Shares will trade on the TSX Venture Exchange under its new trading symbol, SBBC
  • The name change highlights the company’s transition from a CBD and plant-based wellness company to a global health, wellness and lifestyle company
  • No action is required on the part of shareholders
  • PureK Holdings leads an omni-channel platform with diversified assets in the emerging plant-based and holistic wellness consumer product categories
  • PureK Holdings Corp. (PKAN) is down 0.71 per cent, trading at C$7.00 per share at 11:45 am ET

PureK Holdings (PKAN) is changing its name from PureK Holdings Corp to Simply Better Brands Corp. 

The company expects the name change and a change to its ticker symbol to occur on May 3.

Shares of the company will continue to trade on the TSX Venture Exchange under its new trading symbol, SBBC.

The company’s new CUSIP is 82888R105 and its new ISIN is CA82888R1055.

The name change highlights the company’s transition from a CBD and plant-based wellness company to a global health, wellness and lifestyle company.

“Simply Better Brands” reflects the company’s commitment to promoting healthy and active lifestyles while building the brands which make them possible.

In addition to expanding its majority-owned CBD subsidiary brand, PureKana, the company has announced several strategic acquisitions in industry-leading health, wellness, beauty, pet and lifestyle brands and companies.

“We’ve thoughtfully curated a robust portfolio of differentiated and growing brands that emotionally connect with our coveted demographic of active Millennial and Generation Z consumers,” says the Company’s CEO Kathy Casey.

“We will now leverage our extensive consumer products experience to invest in the omni-channel and global growth of these brands while focusing on operational synergies.”

Completion of the name change is subject to the receipt of all required regulatory approvals. Shareholders are not required to exchange their existing share certificates for new certificates. The name change does not affect the company’s share structure or shareholder rights. No further action is required by existing shareholders.

PureK Holdings Corp. (to be renamed Simply Better Brands Corp.) leads an international omnichannel platform with diversified assets in the emerging plant-based, holistic wellness and lifestyle consumer product categories.

PureK Holdings Corp. (PKAN) is down 0.71 per cent, trading at C$7.00 per share at 11:45 am ET.

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