- Lifeist’s (LFST) wholly owned Canadian cannabis business unit CannMart will introduce several higher margin multi-pack offerings in Ontario
- These multi-pack offerings are believed to be first-to-market in the province
- Lifeist leverages advancements in science and technology to build breakthrough companies that transform human wellness
- Lifeist Wellness Inc. (LFST) opened trading at C$0.065
Lifeist’s (LFST) wholly-owned Canadian cannabis business unit CannMart will introduce several higher margin multi-pack offerings in Ontario.
CannMart has leveraged its market research and consumer insights to introduce the offerings through the Ontario Cannabis Store (OCS). These multi-pack offerings are believed to be first-to-market in the province.
CannMart introduced its multi-pack in Ontario with the Roilty Shatter Pack: Catacomb Kush 0.5G & The Mountain Kush 0.5G. This new stock-keeping unit (SKU) was met with strong interest from retailers and consumers alike.
Daniel Stern, Chief Executive Officer of CannMart, commented on the news.
“Roilty’s growth in the Ontario market has been driven not only by our quality products but the province’s willingness to list innovative offerings that appeal directly to consumer demands. We’ve been able to penetrate a highly competitive market in a short time. We proved to retail customers that the Roilty brand of products is worth carrying, and one that consumers want to buy.”
The OCS has decided to list a second shatter multi-pack, Roilty Shatter Pack: The Mountain Kush 0.5G & Purple Dream. The new offering will be available in April 2023 via the OCS’s Flow-Through Channel. It allows retailers to purchase products not listed on the OCS website for consumers to further curate and differentiate their stores’ product offerings.
These unique offerings allow consumers and retailers the flexibility of trialling more than one product for the same price. It extends the opportunity for variety, something that consumers, especially in the concentrate category, appear to be highly interested in and is lacking in the current product assortment.
The OCS has listed three General List Roilty multi-packs SKUs in the live resin, diamonds, and vape cart categories. These three new SKUs from Roilty are also believed to be the first of their kind in the Canadian market.
Lifeist Wellness Inc. (LFST) opened trading at C$0.065 per share.