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  • Jasper Commerce has announced the launch of the Jasper PIM Square solution on the Square App Marketplace
  • Square has an addressable market of over 4,000,000 merchants in the United States
  • eCommerce sellers use this new marketplace app to provide a variety of optimization and merchandising capabilities
  • Jasper Commerce Inc is a Software-as-a-service Product Information Management solution
  • Jasper Commerce, Inc. (JPIM) is up 8.7 per cent on the day, trading at C$0.25 per share at 2 pm ET

Jasper Commerce (JPIM) has announced the launch of the Jasper PIM Square solution on the Square App Marketplace.

Jasper is the first Product Information Management (PIM) solution to be listed in the Square App Marketplace. This launch deepens Jasper’s relationship the millions of merchants on the Square platform. Jasper intends to invest heavily in strengthening its relationship with the Square partnership team in order to enable new opportunities for co-sponsorship and solution bundling across the Square ecosystem.

Square has an addressable market of over 4,000,000 merchants in the United States, representing significant revenue potential and growth for Jasper.

This launch makes it easy for Square merchants who use Square’s App Marketplace to install and configure the Jasper PIM Square application. As a result, merchants can now be up and running, managing their products, often within hours of installation, instead of taking weeks or months.

Jasper PIM for Square allows merchants to handle their product information (product name, descriptions, prices, inventory quantities, etc.) and eCommerce content syndication compellingly and intuitively, saving the merchant significant time and money and at the same time reducing order fulfillment delays arising from faulty product information data.

eCommerce sellers use this new marketplace app to provide a variety of optimization and merchandising capabilities not otherwise found in the Square Online and POS management tools themselves.

With the Jasper PIM app integrated directly with a Square merchant account, users can plan marketing campaigns in advance, time release specific products for sale, schedule promotional pricing, manage multiple languages or product data versions, optimize product attributes, create ‘smart’ categories and more.

Jasper PIM then automatically synchronizes all product content changes with a Square Online Storefront and Square POS digital catalogue.

Square merchants who adopt the Jasper PIM platform and use it for several months will benefit from upgrading to a higher paid Jasper solution plan to begin publishing their products to new channels, such as Google Shopping or Amazon, significantly increasing their reach.

Jon C. Marsella, Founder and CEO, commented on the launch.

“I’m very excited about what this new distribution opportunity can mean for the continued discovery and growth of our SMB product line. I have long been impressed with Square’s technology for eCommerce merchants and I look forward to leading the Jasper team in continuing the focus on the many up-and-coming entrepreneurs on this platform that will require faster and better merchandising capability to stay competitive.”

Jasper Commerce Inc is a Software-as-a-service Product Information Management solution empowering eCommerce retailers, wholesalers or distributors to centralize, organize and richly merchandise products from a single central repository.

Jasper Commerce, Inc. (JPIM) is up 8.7 per cent on the day, trading at C$0.25 per share at 2 pm ET.

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