Humble & Fume - CEO, Joel Toguri.
CEO, Joel Toguri.
Source: Supreme Cannabis.
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  • Humble & Fume (HMBL) has signed an exclusive sales distribution partnership with TREC Brands
  • humble+ Cannabis Solutions, the company’s Canadian cannabis sales agency, will serve as TREC’s exclusive sales distribution partner in Canada
  • The agreement has an initial term of three years and can be renewed for an additional year at TREC’s discretion
  • TREC Brands is a global premium cannabis brand house with expertise in product development, sales, promotions, marketing and licensing
  • Humble & Fume is a North American cannabis distribution solution providing customer-centric services and accessories
  • Humble & Fume (HMBL) is up by 3.77 per cent and is currently trading at $0.55 per share

Humble & Fume (HMBL) has signed an exclusive sales distribution partnership with TREC Brands.

Pursuant to the agreement, humble+ Cannabis Solutions (hCS), the company’s Canadian cannabis sales agency, will serve as TREC’s exclusive sales distribution partner in Canada.

humble+ Cannabis Solutions conducts more than 16,000 retail sites per year and provides trade marketing support to over 1,000 Canadian recreational dispensary outlets.

The agreement has an initial term of three years and can be renewed for an additional year at TREC’s discretion.

Joel Toguri, CEO of Humble & Fume, commented,

“Over the past two years, the TREC team has distinguished themselves by establishing a purpose-driven brand and donating 10 per cent of their profits to transformative causes that put people and the planet first. Working exclusively with the top licensed cannabis growers and partners across the country, TREC has successfully established an impressive portfolio of brands – WINK, Blissed, and Thumbs Up Brand – comprised of over 20 products sold across five provinces.

The addition of TREC’s brands to our offering further solidifies humble+ Cannabis Solutions as the ‘First Choice’ partner for Canadian cannabis retailers, enabling our team to offer an increasingly expansive lineup of consumer-centric brands and products.”

Trang Trinh, CEO of TREC Brands, added,

“We are excited to partner with Humble’s national sales team to expand the geographic reach of brands and to increase consumer access to our products. We believe now is the time to take our brands to the next level. We are especially excited about the positive effect this partnership will have on advancing our 10 per cent For Good mission to support Canadians.”

TREC Brands is a global premium cannabis brand house with expertise in product development, sales, promotions, marketing and licensing.

Humble & Fume is a North American cannabis distribution solution providing customer-centric services and accessories. 

Humble & Fume (HMBL) is up by 3.77 per cent and is currently trading at $0.55 per share as of 11:08 am ET.

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