Fobi AI - CEO, Rob Anson.
CEO, Rob Anson.
Source: Fobi AI.
  • Fobi AI (FOBI) introduces its new digital identification solution, AltID
  • AltID is a digital ID verification solution that makes credential verification more secure, and enables segmented customer engagement
  • Fobi ensures that only the information businesses need to know is verified and used to approve wallet pass distribution
  • AltID supports regulated markets such as tobacco, liquor, cannabis, and lotteries
  • Replacing analog paper or plastic-based IDs with digital solutions help organizations reduce their carbon footprint
  • Fobi AI is a data intelligence company that turns real-time data into actionable insights and personalized customer engagement
  • Fobi AI Shares (FOBI) opened trading at C$1.07

Fobi AI (FOBI) has released its new digital identification solution, AltID.

AltID bolts on to PassPro to make credential verification more secure, and enables segmented customer engagement. For example, age-specific promotions (such as for alcohol or gaming) can be pushed out safely to only those people who are verified as authorized to receive them. AltID makes sure that only verified people get the right promotions which increases sponsorship revenue and reduces liability issues.

Fobi’s AI verifies only the credentials businesses need access to. Once verified, Fobi sends each user their approved Wallet pass, without storing unnecessary personally identifiable information.

Fobi ensures that only the information businesses need to know is verified and used to approve wallet pass distribution, lowering the cybersecurity risk. Traditional ID verification processes lead companies to store significantly more personally identifiable information than necessary. Additionally, biometric and password-protected mobile wallets mitigate fraud.

The potential uses span across any PassPro solution such as Loyalty or Fan Pass and across any industry such as Employee Management, Education, Sports & Entertainment, and Retail.

AltID also supports regulated markets such as tobacco, liquor, cannabis, and lotteries that struggle to meet government mandates to ensure proper age verification of their customers. 

AltID enables organizations to replace traditional member or employee plastic cards or fobs with Fobi’s app-less Wallet pass technology that users can easily perform contactless check-ins with using their mobile phones. The switch to AltID offers significant value for organizations in the growing movement towards replacing analog paper or plastic-based IDs with digitized and automated solutions that help organizations make better data-driven decisions, reduce their carbon footprint and improve the customer experience.

Governments across Europe, Asia, the Middle East, Africa, and North America are moving quickly to digital ID implementations.

Fobi CEO Rob Anson stated,

As a result of our recent Barnet Technologies partnership, we identified the clear need in the market for digital age verification. We believe that AltID is positioned very well to deliver a convenient, secure and app-less mobile age verification solution to regulated industries such as alcohol, gaming, and cannabis.”

Fobi AI is a data intelligence company that turns real-time data into actionable insights and personalized customer engagement.

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