Fobi AI - CEO, Rob Anson.
CEO, Rob Anson.
Source: Fobi AI.
  • Fobi AI  (FOBI) and Barnet Technologies have partnered to deliver Bevy Pass, a rewards platform for the retail liquor and hospitality industries
  • Fobi and Barnet now support an all-new “one-tap” digital loyalty membership program powered by the mobile wallet
  • Retailers can promote new signups and acquire new customers through their social media, advertising, in store digital signage and printed QR codes
  • Digital Wallet passes from participating retailers provide easy and immediate access for customers to their loyalty points, stored value credits and e-gift cards
  • Barnet Technologies is an information technology company focused on customer loyalty systems
  • Fobi AI is a data intelligence company that turns real-time data into actionable insights and personalized customer engagement
  • Fobi Stock (FOBI) opened trading at C$0.43

Fobi AI (FOBI) and Barnet Technologies have partnered to deliver Bevy Pass, a rewards platform for the retail liquor and hospitality industries.

Following the company’s partnership announcement with Barnet Technologies, Fobi and Barnet now support an all-new “one-tap” digital loyalty membership program powered by the mobile wallet.

Retailers will push an onboarding link via email or text through their Barnet POS or other CRM system to their current customers. Customers will then add the new digital loyalty pass into their mobile wallet, which comes pre-installed on all iOS and Android phones worldwide.

Retailers can promote new signups and acquire new customers through their social media, advertising, in-store digital signage and printed QR codes. 

Fobi will generate revenue through a one-time setup and onboarding fee as well as a monthly SAAS model.

Digital Wallet passes from participating retailers provide easy and immediate access for customers to their loyalty points, stored value credits, e-gift cards or stamp card functionality.  Using Fobi’s new digital Wallet pass solution, the customer shows the QR code on the digital member card, the cashier scans it, and the points are automatically credited to or deducted from the customer’s loyalty account. The retailer can also use geofencing to push a notification to their customer’s lock screen when they are near the store, encouraging them to come in and redeem their points.

In addition to the Fobi wallet pass technology, Bevy Pass will also feature Fobi’s PassPro Hub portal, an AI-powered shopper data intelligence platform. The powerful Fobi Hub backend enables retailers to deliver real-time personalized marketing and promotions directly to the mobile wallet pass, based on each shopper’s past purchase history.

Nick Ricci, President of Barnet Technologies commented on the collaboration with Fobi.

“It has been a great collaboration working with the team at Fobi AI. It is truly remarkable to see how their diverse retail technology is able to move so quickly in efforts to solve fundamental problems, yet also transform with leading edge technology such as the mobile Wallet pass technology. As Barnet is a forward-thinking technology provider of leading-edge retail services, we are very proud and excited to have integrated our solution with Fobi and now go live to our entire existing customer base. As we believe the Mobile Wallet is the way of the future for the retail customer experience, we are now very excited to provide a new digital loyalty and rewards member card and the truly first-of-a-kind personalized experience for our liquor retail and hospitality customers, by way of the mobile wallet.”

Rob Anson, CEO of Fobi added,

“As a leading digital transformation provider we are focused on leveraging our various technologies in efforts to provide interoperability and value for both the retailer and their shoppers. This strategic partnership with Barnet Technologies is a key step for us as with the successful integration of our mobile Wallet pass technology with the Barnet POS system, and now with the launch of Bevy Pass, we are continuing to strategically unveil the various pieces of our loyalty roadmap.

There is a big shift coming with the increased utilization of the Apple Pay & Google Pay mobile wallets, and we have begun to have exploratory conversations with several key payment processors and merchant hardware providers in efforts to enable and deliver a “one-tap” loyalty member rewards and payment solution for brick-and-mortar retailers and their customers. I believe our digital wallet pass loyalty and rewards offering is well-timed and very well positioned to support both retailers and shoppers in providing the next evolution in shopper loyalty.”

Barnet Technologies is an information technology company which provides complete management systems, including hardware and software solutions. 

Fobi AI is a data intelligence company that turns real-time data into actionable insights and personalized customer engagement.

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