- Feel Foods (FEEL) signs national brokerage for “Black Sheep Vegan Cheeze”
- TWA will provide sales representation to the Canadian natural foods market which includes full-service sales, administration, and marketing support
- TWA Inc. will work with Feel Foods to expand sales on a national level and represent Feel Foods to large mass market accounts
- The plant-based food market is expected to grow at a CAGR of 11.9 per cent from 2020 to 2027 to reach $74.2 billion by 2027
- Feel Foods wholly owned premium vegan cheese brand “Black Sheep Vegan Cheeze” was founded in 2017
- Feel Foods LTD. (FEEL) is up 13.64 per cent, trading at C$0.25 at 2:18 pm ET
Feel Foods LTD. (FEEL) expands its Canadian distribution network by retaining national broker, Tony Waters Agencies Inc.
TWA will provide sales representation to the Canadian natural foods market which includes full-service sales, administration, and marketing support.
TWA Inc. has over 30 years of experience in the Canadian natural and organic marketplace and will work with Feel Foods to expand sales on a national level and represent Feel Foods to large mass market accounts such as Costco, Sobeys, Save On Foods, Metro, Loblaws, Thrifty Foods, Federation Co-op and many other large chain retailers.
Feel Foods Director and CEO, David Greenway, remarked, “We are on a mission to transform plant-based food, with no compromises on taste or quality while reducing global environmental impact.”
“Together, by shifting our collective approach to food, we can improve the health of our world, the lives of animals, and preserve valuable resources for generations to come,” added Greenway.
The plant-based food market is expected to grow at a CAGR of 11.9 per cent from 2020 to 2027 to reach $74.2 billion by 2027.* The growth of this market is mainly attributed to the factors such as increasing incidence of intolerance for animal protein, growing urbanization with new consumer aspirations, increasing vegan population, and significant venture investments in this sector.*
Feel Foods wholly-owned premium vegan cheese brand “Black Sheep Vegan Cheeze” was founded in 2017 and is currently producing 10 unique vegan dairy substitute products at its Okanagan commercial kitchen and R&D facility with an annual capacity of over 130,000 units.
Black Sheep products are currently offered in over 40 grocery stores and approximately 30 food services locations throughout British Columbia including select locations at IGA, Nesters, The Very Good Butchers, Pomme Natural, Natures Fare, Vegan Supply, and many other fine retailers across 16 cities throughout the province as well as online and in-person at farmers markets.
FEEL is an agri-food holdings company focused on innovative products and technologies in the food services industry including its wholly-owned Black Sheep Vegan Cheeze company, offering a variety of 10 unique vegan dairy substitute products and currently available in over 30 retail locations.
Feel Foods LTD. (FEEL) is up 13.64 per cent, trading at C$0.25 at 2:18 pm ET.
