- Fandifi Technology Corp. (FDM) has signed a letter of intent (LOI) with digital media incubator Yoruba Media Labs
- Under the terms of the LOI, Yoruba will be facilitating business collaborations for Fandom
- Yoruba Media is a collective of creators, dedicated to crafting tech, data and content that inspires, influences and entertainers
- Fandifi is a company focused on building a crowd-based and system-generated prediction and fan engagement platform
- Fandifi Technology Corp. (FDM) was trading at $0.24 with a drop of $0.005 or 2.04 per cent at 11:25:10 ET.
Fandifi Technology Corp. (FDM) has signed a letter of intent (LOI) with digital media incubator Yoruba Media Labs.
Yoruba Media works with brand clients to reach audiences in creative ways, including developing original content/IP that can play out in the tech, gaming and ad spaces.
British television, film and music production company Fulwell 73 is a majority owner of Yoruba.
Under the terms of the LOI, Yoruba will be facilitating business collaborations for Fandom with celebrity esports tournaments, globally recognized awards shows, original scripted programming, and live music events.
Yoruba is headed by Wally Eltawashy, who was an executive producer on HBO’s Jeffrey Wright feature O.G. and Showtime’s The Go-Go’s documentary.
Eltawashy has worked with brands, tech start-ups and investors including P&G, Volkswagen, Adidas and Molson Coors.
The alliance with Yoruba Media will help in creating digital content and digital experiences that build a deeper engagement with fans and audiences related to a particular show or brand.
“Yoruba Media Labs is built on innovative ideas that entertain, inspire and uplift people through content,” noted Wally Eltawashy.
“Through our partnership with Fandifi, we will be introducing the company’s prediction engine and NFT rewards marketplace to leading content creators, broadcasters, and influencers across a variety of genres,” he added.
“Partnering with Yoruba opens doors for Fandifi to collaborate with industry leading producers and creators of unique globally recognized content across a variety of distribution channels,” said David Vinokurov, Fandifi CEO and President Fandifi.
“Our prediction and NFT rewards ecosystem will be deployed to increase overall fan engagement and facilitate the addition of new revenue streams to global content creators,” he added.
In addition, Fandifi CEO, David Vinokurov will present live at Virtual Investor Conferences.com on Thursday, April 21, 2020 at 11 AM Eastern Time.
Yoruba Media is a collective of creators, dedicated to crafting tech, data and content that inspires, influences and entertainers.
Fandifi is a company focused on building a crowd-based and system-generated prediction and fan engagement platform.
Fandifi Technology Corp. (FDM) was trading at $0.24 with a drop of $0.005 or 2.04 per cent at 11:25:10 ET.
