- Three high-profile brands in the media and technology sector have signed inaugural service contracts with DGTL Holdings’ TotalSocial
- The new clients include one of the largest USA based commercial broadcast television networks and a film and television production company
- TotalSocial’s data analytics platform informs and validates sales and marketing strategies
- TotalSocial is a social data analytics PaaS (Platform-as-a-Service) that specializes in analyzing, measuring and scoring the effectiveness of media spend
- DGTL Holdings Inc. acquires and accelerates digital media, marketing and advertising software companies, with a growing portfolio of digital media subsidiaries
- DGTL Holdings Inc. (DGTL) opened trading at C$0.10
Three media and technology brands have signed inaugural service contracts with DGTL Holdings’ (DGTL) Platform-as-a-Service, TotalSocial.
These three new accounts provide sales revenue, added client diversification, and opportunities for long term growth by offering annual licensing contracts and access to a full-service suite of social media marketing solutions.
These new clients (and their TotalSocial service agreements) include:
- One of the largest USA based commercial broadcast television networks
- One of the fastest growing media platforms
- A cutting-edge film and television production company
The digital media and technology sector continues to be a strong client category for DGTL, and its business lines, providing a solid foundation for long-term growth.
Inaugural service agreements allow clients to activate and leverage TotalSocial’s data analytics platform to inform and validate sales and marketing strategies in the ever-evolving landscape of digital media technology.
Steven M. Brown, Chief Commercial Officer of DGTL Holdings, commented on the news.
“It’s an honor to work with global leaders in this category and to continue to be competitive and well-positioned for the advancing world of digital media and technology. These new key accounts recognize a depth of experience and a track record of success with other clients in the diversified global media entertainment and technology sector, all of which revolve around a range of content and audiences and screen formats. Our unique data, patented and award-winning methodologies is valued by our Fortune 500 clients.”
Brown added,
“We are thrilled and committed to partner with great brands to provide insightful data and analysis to their storytelling beyond genre, format, and platform. We are confident that these new accounts will convert into long term relationships. This has been a successful formula for growing the TotalSocial client portfolio. Our clients recognize that our proprietary data on consumer conversations can have enormous impact on their brands in terms of sales, brand equity, and other KPIs. TotalSocial data reveals hidden patterns, correlations, and other insights when considering prospective license deals.”
TotalSocial is a social data analytics PaaS (Platform-as-a-Service) that specializes in analyzing, measuring and scoring the effectiveness of media spend for Fortune 500 brands.
DGTL Holdings Inc. acquires and accelerates digital media, marketing and advertising software companies, with a growing portfolio of digital media subsidiaries.
Engagement Labs, a wholly-owned subsidiary of DGTL Holdings Inc., is an industry-leading data and analytics firm that provides social intelligence for Fortune 500 brands and companies.
DGTL Holdings Inc. (DGTL) opened trading at C$0.10.
