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CE Brands Inc - CEO and Chairman, Craig Smith
CEO and Chairman, Craig Smith
Source: CE Brands Inc
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  • CE Brands (CEBI) is pleased to announce additions to its senior operations team in Hong Kong and China
  • Angus Lou joins eBuyNow as Head of Supply Chain Operations
  • Rob Knowles joins the company as Manager, Investor Relations
  • CE Brands Inc is a capital pool company
  • CE Brands Inc. (CEBI) is down 2.44 per cent, trading at C$1.60 per share at 3:45 pm ET

CE Brands (CEBI) is pleased to announce additions to its senior operations team in Hong Kong and China.

“An important part of our path to a repeatable business model and ambition, which is to sell 192 product categories in the next 5 years, is to ensure the company has the best talent in operations and technology; we are fortunate to be able to add to our management team professionals who have decades of experience in global supply chain management, manufacturing and procurement,” said Chief Executive Officer and Chairman Craig Smith.

“The manufacturing industry as a whole is experiencing major supply chain and inventory challenges, with these additions it will considerably help CE Brands to fully execute on our business plan.”

Effective October 1, 2021, Gilbert Au will assume the role of VP Operations at eBuyNow, a wholly-owned subsidiary of CE Brands. With over 25 years of experience in supply chain and transformation management, Gilbert will oversee the company’s sales and supply chain management. Gilbert will also be responsible for the maintenance of the company’s digital reporting and management of product development and certification. Prior to joining the CE Brands team, Gilbert worked for Bitfury Group as Senior Director of Manufacturing & Supply (Asia) and Fossil Group Inc. where he held the position of Director of Manufacturing & Automation (Hong Kong, China and India).

Effective September 9, 2021, Angus Lou joins eBuyNow as Head of Supply Chain Operations, bringing over 25 years of experience in the end-to-end supply chain, eCommerce, and smart retailing with strong development skills in AI, IoT, robotics, data science and product development. At CE Brands, Angus’ key role is to oversee the continued evolution and implementation of ProductLoop reporting within CE Brands’ business best practices. He will oversee the identification, methodology and management of integration with 3PLs, stock management, forecasting and orders for group online sales. Prior to joining the company, Angus held the role of Head of Business Solutions for Smart Retail Pte. a Smart Retailing company that works with some of the world’s largest retailers and as Head of R&D and Logistics at Beebot Limited.

Rob Knowles will join the company effective September 15, 2021, as Manager, Investor Relations. Rob has over 20 years of capital markets experience in investor relations, investment banking and equity research. Rob will oversee the implementation of the company’s investor relations and corporate communications strategies. Prior to joining the CE Brands team, Rob held senior Investor Relations positions with Husky Energy and Sunniva, as well as equity research and banking roles with several IIROC licensed Canadian Investment Banks.

CE Brands develops products with leading manufacturers by identifying key market opportunities​. With sales today ​in​ over 70 countries, the company’s innovative, ​highly ​repeatable process, called the “CE Method​”,​ has created ​an ​optimal growth ​path for CE Brands to be the premier global licensed brand manufacturer.

CE Brands Inc. (CEBI) is down 2.44 per cent, trading at C$1.60 per share at 3:45 pm ET.

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