Source: BRP Inc.
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  • BRP (DOO) launches the first BPR Experience Center in its home province of Québec
  • The center is for both guests of the Fairmont Le Château Montebello and adventure enthusiasts
  • Depending on the season, the experience will differ
  • In addition to their many years of experience in the wilderness adventure field, all B46 Adventures guides are AEQ certified and always put safety first
  • BPR (DOO) is in the green, up 0.44 per cent, trading at $91.29

BRP (DOO) has introduced the first BPR Experience Center in its home province of Québec.

The opening is in partnership with Fairmont Le Château Montebello and will provide adventure enthusiasts with the opportunity to explore uncharted waters.

The center is accessible not only to guests of Fairmont Le Château Montebello, but to all who wish to discover the natural beauty of the region.

“The launch of this first BRP Experience Center is part of a global strategy introduced in 2019 that aims to promote access to our products and allow more people to enjoy unique recreational experiences,” said Simon Cazelais, Director of Global Marketing Strategy and Innovation at BRP.

“[…] We hope to roll out this groundbreaking concept [worldwide] by adding more breathtaking destinations,” added Cazelais.

The experiences offered will change from season to season. Several watercraft and motorized vehicles await adventure enthusiasts at Fairmont Le Château Montebello, including Sea-Doo watercraft, the Sea-Doo Switch pontoon, and Can-Am off-road ATVs or side-by-side vehicles.

The Can-Am Ryker Sport and Can-Am on-road Spyder F3 will be added to the fleet, followed by Ski-Doo snowmobiles in the winter. Excursions for groups or individuals, for a few hours or a full day, allow you to discover the vast playground available at Fairmont Le Château Montebello.

B46 Adventures will operate all outings. In addition to their many years of experience in the wilderness adventure field, all B46 Adventures guides are AEQ certified and always put safety first.

To BRP, Fairmont Le Château Montebello is a perfect partner for this new adventure thanks to its prime location that allows access to the majestic Ottawa River and excellent trails year-round.

“This new offering is in line with one of our core objectives to diversify the activities offered to our clients and to showcase the Outaouais tourism industry,” said Steve Chang, General Manager at Fairmont Le Château Montebello.

BRP has also been offering adventure enthusiasts experiences through a worldwide network of BRP-certified outfitters for more than two years, thanks to its Uncharted Society adventures program.

In total it has over 100 outfitters and 147 adventures available in the U.S., Canada and Australia. No matter the individual’s skill level, everyone can experience Powersports and have a life-changing adventure.

BPR is a leader in the world of Powersports products, propulsion systems and boats built on 80 years of ingenuity and intensive consumer focus.

BPR (DOO) is in the green, up 0.44 per cent, trading at $91.29.


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