- Blender Bites (BITE) has won the 2022 POY Canada Award, under the organic beverage category
- Products were judged through a survey of 4,000 people using several KPIs
- The POY award is recognized in 40 countries and is a major stamp of approval
- Blender Bites develops and markets a line of premium frozen food products
- Blender Bites Limited (BITE) is up 1.82 per cent on the day, trading at C$0.56 per share at 1 pm EST
Blender Bites (BITE) has won the 2022 POY Canada Award, under the organic beverage category.
Established over 31 years ago in France, POY currently operates in over 40 countries with the same purpose: ‘Guide consumers to the best products in their market and reward manufacturers for quality and innovation’. The Product of the Year Canada Award is the largest consumer-voted award for product innovation bestowed upon Canadian consumer product companies.
As the winner for the POY Canada Award Frozen Food/Healthy Beverage category, Blender Bites was judged through a survey of 4,000 people by Kantar. Canadian consumers cast their vote on Blender’s products, scoring the products’ innovation against same category peer products, using several key performance indicators, inclusive of ‘appeal’, ‘satisfaction’, ‘advocacy’, ‘purchase interest’, ‘uniqueness’, ‘relevance’ and ‘excitement’.
Blender Bites’ 2022 POY Canada Award for Frozen Food/Healthy Beverages category, as well as other category winners, were formally presented their awards at the Annual POY Canada Award ceremony in Toronto.
Chelsie Hodge, Blender Bites CEO commented on the award.
“Voted Product of the Year in the organic beverage category, by thousands of Canadian consumers comes at the most incredible time for the company, as we branch out into international markets. This prestigious award is recognized in 40 countries and is a major stamp of approval for consumers and retailers looking to expand the innovation in their freezer category. We are incredibly humbled, grateful and thankful for the tremendous support shown by our customers and current Canadian grocery partners.”
Blender Bites is a Canadian company that develops and markets a line of premium frozen food products with a focus on functionality.
Blender Bites Limited (BITE) is up 1.82 per cent on the day, trading at C$0.56 per share at 1 pm EST.