- Auxly (XLY) on a Hot Streak Heading into a summer packed with new products
- Auxly’s Back Forty Pine Kush launched in March and it has quickly become one of the most popular flower brands in the country.
- The company is delighted with its early success in a segment (dried flower) that accounts for nearly 75 per cent of all Canadian cannabis sales to date this quarter
- The new products Canadian cannabis consumers can look forward to this summer from Auxly’s in-house brands Kolab Project, Back Forty, Foray and Dosecann
- Auxly Cannabis Group Inc. (XLY) is in the grey and is trading at C$0.28 at 1:30 pm ET
Auxly Cannabis Group Inc. (XLY) is excited to present its product line-up for the summer season.
New offerings and inspired flavours include dried flower, vapes, edibles, oil, capsules and concentrates.
Auxly is experiencing success with its expansion into the dried flower market, including the introduction of dried flower offerings under its Back Forty brand.
Auxly’s Back Forty Pine Kush launched in March and it has quickly become one of the most popular flower brands in Canada.
The success of the Back Forty flower launch has helped Auxly capture approximately 2 per cent of the entire national cannabis flower market.
The company is delighted with its early success in the dried flower segment that accounts for nearly 75 per cent of all Canadian cannabis sales this quarter, or more than $2 billion in sales annually.
With its leadership position in cannabis 2.0 products and the added success of dried flower sales, Auxly has achieved a 5.2 per cent share of the national market for the month of June, as confirmed by Headset Canadian Insights.
Further, it has moved up to the number 6 position among Canadian licensed producers for the month of June.
Now, Auxly looks ahead to a summer 2021 lineup designed to delight Canadian cannabis consumers and capture even more of the dried flower market, including exciting new cultivars under the Back Forty brand and the launch of Back Forty pre-rolls.
“Through a focused strategy built on deep consumer insights and executional excellence, we are proud to continue to grow our market share and make a successful entry into the dried flower segment,” said Hugo Alves, CEO of Auxly.
“Our team of product developers and marketing experts have leveraged consumer insights this summer to bring a suite of high-quality and unique cannabis products that we believe will continue to drive sales and gain meaningful market share for Auxly,” said Andrew MacMillan, Senior Vice President, Commercial, Auxly.
The new products Canadian cannabis consumers can look forward to this summer from Auxly’s in-house brands Kolab Project, Back Forty, Foray and Dosecann.
In addition to national product launches, Auxly is making the following unique edible products available to select provinces.
Auxly is a leading Canadian cannabis company dedicated to bringing innovative, effective, and high-quality cannabis products to the wellness and adult-use markets.
Auxly Cannabis Group Inc. (XLY) is in the grey and is trading at C$0.28 at 1:30 pm ET.
